Beet AB: Marketing Automation
Beet is a full-service digital marketing agency with a specialized Marketing Automation & CRM team. We help brands integrate, implement and scale customer experiences across markets, brands and channels, from strategy and journey design to technical delivery and continuous optimization. As a Voyado partner, we combine two complementary capabilities: CRM and marketing automation together with commerce-focused personalization. By connecting customer insights, product interest and behavioural data with lifecycle communication, we strengthen the insight loop across the entire purchase-to-retention journey, turning data into more relevant experiences that drive measurable growth. We often work as an extension of in-house MA, CRM and e-commerce teams, connecting stakeholders across marketing, data and commerce to speed up time-to-value. With Beet, you get access to a full team of specialists covering strategy, analysis, technical delivery, integrations and operations plus close collaboration with Beet’s experts across other marketing channels to improve performance across the funnel. WHY it matters Because relevance drives results. When customer and product behaviour is connected to lifecycle communication, you improve the experience at every touchpoint, and continuously turn insights into actions. This helps you achieve: • Higher conversion and stronger customer experience through relevance and personalization • Increased retention and CLV through lifecycle journeys and continuous optimization • Reduced churn by improving segmentation, timing and orchestration across touchpoints • Faster time-to-value with a structured, hands-on delivery model • Scalable ways of working that support multi-market and multi-brand growth HOW we work A structured, cross-functional approach that combines strategy, technical foundations, activation and continuous improvement, tailored to your organization and pace. We support you with: • Strategy & customer experience: lifecycle mapping, goals & KPI framework, roadmap and prioritization • Technical implementation & integrations: tracking/event structure, data foundations, system integrations, QA/testing • Activation & scaling: journeys, automations, templates and rollout playbooks across markets/brands • Operations & optimization: training, governance, performance analysis and continuous improvements TRUSTED by respected brands Such as Dustin, Swedish Match, Marshall, Postkodlotteriet, LRF Media, VaccinDirekt and STIGA Sports.