Founded in 2004, Facebook’s mission is to give people the power to build community and bring the world closer together. Over 2 billion people use Facebook, Instagram, WhatsApp, or Messenger every month to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them.
"We can segment our profitable customers in Voyado, then set up lookalike audiences in Facebook, to target our marketing towards!"
Restrictions on third party data makes it harder to get to know and target the right customers. With Voyado you have the perfect opportunity to use your own first-party data, which makes it easier to increase your return on advertising spend.
Voyado's integration to Meta has full support for dynamic segment exports between Voyado Engage and Facebook Custom Audiences so you can leverage first party data for ads targeting on Instagram, Messenger and Facebook.
Use customer insights to optimize your ad spend and ensure that your ads are only shown to customers that are likely to purchase your products
Increase conversion with highly personal and relevant ad campaigns
Boost customer acquisition by creating and targeting twin audiences of your best customers
Pre-filter and segment on known customer activities
Capture and sync leads from Facebook and Instagram directly into Voyado Engage to enrich profiles, trigger automated journeys, and drive timely, personalized follow-ups that boost conversion.
